Deals
Omnicom Beats Publicis Since Calling Off Merger: Real M&A
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Since Publicis Groupe SA and Omnicom Group Inc. scrapped their $35 billion merger in May, Omnicom shareholders are coming out ahead.
The two advertising powerhouses are undertaking different strategies after culture clashes kept them from combining. Omnicom has turned its focus inward, renewing a pledge to return cash to shareholders, and its shares have climbed about 9 percent. Publicis went on to forge its biggest acquisition ever and the stock is down 9 percent.