Samsung Says Demand for New Galaxy S4 Stronger Than Anticipated
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Samsung Electronics Co. said demand for its flagship Galaxy S4 device is stronger than expected after two top U.S. wireless carriers pushed back their release dates, citing shipment delays.
“Pre-order demand is much stronger than expected, so it’s difficult to rapidly boost supply in the short term,” Lee Don Joo, president of the strategic marketing office at Samsung’s mobile business, said today during a company event in Seoul. Samsung, the world’s largest maker of smartphones, will release the handset tomorrow in South Korea and on Saturday in other markets around the world, Lee said.