Pursuits
Netflix Rises on DreamWorks Deal in Kids’ Programming Push
This article is for subscribers only.
Netflix Inc., the biggest online subscription-video service, rose the most in almost two months after agreeing to buy shows from DreamWorks Animation SKG Inc., furthering a push into original children’s programming.
Netflix surged 7.1 percent to $229.23 at the close in New York, the most since April 23, for a year-to-date advance of 148 percent. Both the daily and 2013 marks are the best in the Standard & Poor’s 500 Index. Jeffrey Katzenberg’s DreamWorks Animation rose 4.1 percent to $23.74, the most since May 1.