‘Superman’ Li Bets $15 Billion Brits Will Buy Mobile Alone

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Li Ka-shing’s $15 billion takeover in the U.K. is a bet that Britons want just one thing from their telecommunications provider: mobile-phone service.

While his competitors in the U.K. are adding television and broadband offerings, the Hong Kong billionaire plans to create Britain’s biggest wireless carrier by combining his Three unit with Telefonica SA’s O2. No TV. No discounted broadband packages. Just mobile.