Lilly's Heart Study Sets Up Showdown With Novo's Victoza

  • Victoza cardiovascular data expected as early as first quarter
  • Novo sees little impact from Lilly given Victoza's efficacy
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Unprecedented resultsBloomberg Terminal from a cardiovascular study on a diabetes medicine sold by Eli Lilly & Co. and Boehringer Ingelheim GmbH sets up a showdown with rival Novo Nordisk A/S, which will release data from a similar study on its competing drug next year.

Lilly and Boehringer’s medicine, called Jardiance, reduced the risk of heart attacks, strokes and cardiovascular deaths by 14 percent in a study of more than 7,000 people with adult-onset diabetes and a high risk of heart problems. No other diabetes drug has shown such a benefit, which has sent a “seismic shockBloomberg Terminal” through the diabetes market, Bloomberg Intelligence said.