Verizon Said to Start Pared-Down Video Service in Coming Days

  • Company plans low-key introduction, relying on social media
  • Service will target young watchers initially with free shows
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Verizon Communications Inc. will make its Internet-based mobile video service widely available in the coming days, offering free shows aimed at young viewers, at least initially, according to a person familiar with the situation.

The Go90 service -- until now in testing stage -- will feature content only from a handful of media partners including AOL, DreamWorks Animation SKG Inc.’s Awesomeness TV, Vice Media Inc. and Viacom Inc., according to the person, who asked not to be named since the information isn’t yet public.