Beats Music Said to Sign 1,000 Subscribers a Day in Month
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Beats Music, the subscription streaming service started by Jimmy Iovine and Dr. Dre, signed up about 1,000 paying subscribers a day in its first month, people with knowledge of the situation said.
The company enrolled about 28,000 customers to the $9.99-a-month music service before free trials with AT&T Inc. began contributing subscribers, said the people, who requested anonymity because the information is private. Beats Music provided the figures to investors in February, they said.