Greenberg Gets Magic Wand as Wish for Cheap Casket Denied

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Before Alan C. “Ace” Greenberg died last week at 86, the former Bear Stearns Cos. chairman and chief executive officer offered his family a few pointers for his own memorial.

He told his wife Kathryn in a letter that it should include a magician breaking a magic wand, which was how today’s service opened. He wanted it held in New York’s Temple Emanu-El on Fifth Avenue because it “should be big enough.” Among almost 2,000 mourners were his former colleague Alan Schwartz and real estate developers William C. Rudin and Donald Trump.