Amazon, Netflix to Gain Share of German Online Video Market
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ProSiebenSat.1 Media AG, the owner of the biggest video-on-demand service in Germany, expects its leadership to be eroded by Netflix Inc. and Amazon.com Inc. even as the market expands.
“It’s going to be Amazon, Netflix and us left a few years from now,” Christian Wegner, Munich-based ProSiebenSat.1’s head of digital, said an in interview yesterday. “We’re happy to give up some market share if it means the market grows.”