Virgin America Gets Takeover Bids From JetBlue and Alaska Air

  • Deal for carrier said to possibly happen as early as next week
  • Richard Branson-backed airline went public only 18 months ago
Lock
This article is for subscribers only.

Virgin America Inc. received takeover offers from JetBlue Airways Corp. and Alaska Air Group Inc. after the carrier backed by billionaire Richard Branson put itself up for sale, according to people familiar with the matter.

Discussions between Virgin America and the two bidders are ongoing, and a deal could be announced as early as next week, the people said, asking not to be identified discussing private information. It is unclear if other suitors will emerge, and Virgin America may yet decide to abandon sale negotiations in favor of remaining independent.