Twinkies Maker Hostess to Go Public in Deal With Alec Gores

  • Apollo and Metropoulos to own 42% stake in company after deal
  • Iconic baker was purchased out of liquidation in 2013

Hostess to Be Publicly Traded in Deal With Alec Gores

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Hostess Brands LLC, the maker of Twinkies and Ding Dongs, plans to become a publicly listed company, marking a revival for an iconic American baker that just three years ago was facing liquidation.

The company will go through a complex deal on its route to becoming public, with investors including Alec Gores’s firm ponying up $725 million. The baker’s current owners -- private equity firm Apollo Global Management LLC and investor Dean Metropoulos -- will own 42 percent of the new company, which will be renamed Hostess Brands Inc.