Maker of Kim Kardashian Game Among Tencent’s Losing Investments

  • Most software, gaming companies have risen since investment
  • 8 out of 11 investments surveyed have fallen year-to-date

App developer Glu Mobile, which created the “Kim Kardashian: Hollywood” role-playing mobile game in 2014, has fallen most out of 11 known listed investments.

Photographer: Jason LaVeris/FilmMagic via Getty Images
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The game based on the reality TV star’s life just can’t keep up.

App developer Glu Mobile Inc., which created the “Kim Kardashian: Hollywood” role-playing mobile game in 2014, has fallen most out of 11 known listed investments tabulated by Bloomberg. Its share price has dropped almost 60 percent since Tencent Holdings Ltd.’s $126 million investment 16 months ago and 3.7 percent year-to-date.