Hennessy Releases a New Bourbon-Like Spirit to Win Over Whiskey Lovers
If you don’t consider yourself a cognac drinker, consider this.
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“We don't tell Yann what to do. Yann tells us what to do.”
Jordan Bushell, Hennessy’s head of mixology and education, is sitting in a glassed-in conference room at Bloomberg in New York, batting away the suggestion that executives could dictate product development to its seventh-generation master blender, Yann Fillioux.