Pursuits

Designers Try to Make Restaurant Choking Posters Hip. Oh Boy

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Phil Ashworth

Courtesy Phil Ashworth

Think about the typical choking first-aid poster in a restaurant. It offers clear instructions on how to dislodge food stuck in someone’s throat. The poster is large enough to be seen immediately; its words are legible; the how-to graphics are easy to follow and understand. It isn’t art. But aesthetics shouldn’t be a priority when you have to save someone from choking to death.