Facebook Wins Back GM as Automaker Reverses Decision on Ads
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Facebook Inc. won back General Motors Co. as an advertising customer a year after the automaker said it would quit running marketing messages on the world’s largest social-networking service.
The test ads, running on Facebook’s mobile applications and website, will promote the Chevrolet Sonic subcompact car, GM said yesterday in an e-mailed statement. It’s part of a broader GM mobile-marketing effort.