McDonald’s to Air Television Ads About Healthy Food for Kids

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McDonald’s Corp., the world’s largest restaurant operator, will advertise its Happy Meals on U.S. television beginning March 7 in a push to highlight its healthier menu options.

The kids’ meal commercials will feature new characters who tout the benefits of eating Happy Meal items such as apple slices and fat free chocolate milk, the Oak Brook, Illinois-based company said today in a statementBloomberg Terminal.