P&G Shares Jump as Turnaround Takes Hold in ‘Challenging’ Market

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Procter & Gamble Co. reported higher-than-expected growth in the latest quarter and boosted the upper end of its sales forecast, even as its grooming segmentBloomberg Terminal lost ground in the quarter before its controversial Gillette ad was released. Shares soared as much as 6.6 percent as of 9:35 a.m. in New York.