Roberts (front) and the Philadelphia Fusion at the team’s house in Los Angeles.

Roberts (front) and the Philadelphia Fusion at the team’s house in Los Angeles.

Photographer: Jessica Chou for Bloomberg Businessweek

Comcast CEO’s Son Wants to Turn Philly Into an E-Sports Town

Under his father, Brian, Tucker Roberts is fielding teams of professional Overwatch players and investing in the future of gaming.

When the Philadelphia Fusion plays, the team president, Tucker Roberts, likes to stay in the dugout, alongside the coaches and bench players. He hangs out there as long as the team is winning. But if things start to go poorly, he heads onto the arena floor to pace among the fans banging on inflatable thunder sticks. If that doesn’t help, and a loss feels imminent, Roberts parks himself in a backroom, next to the Fusion’s social media editors, who are crafting online videos for supporters at home.

“It’s basic feng shui,” Roberts says. “If your environment isn’t working for you, you have to change it.”