How to Succeed in Business? Major in Liberal Arts

The combatants in the U.S. education wars don’t agree on much, but there’s at least one concern that most reformers and educators across the political spectrum seem to share: fear that universities aren’t producing enough science, technology, engineering and math majors. But just as states and school districts add new technology requirements and open STEM-oriented schools, leading technology companies are heading in the opposite direction, forming partnerships with liberal-arts colleges and seeking to hire their graduates.

It’s a welcome development. Recent research suggests that contrary to the popular idea that majoring in art or literature is a route to personal penury and a contributor to industrial decline, there are actually plenty of science majors, except among low-income students. Moreover, while newly minted graduates with science and technical degrees enjoy a salary premium over their classmates in the humanities, that premium fades over time, in part because technological skills become obsolete faster. Liberal arts majors, by contrast, trained to be creative communicators and critical thinkers, are more adaptable.