Travel
Marriott Wants to Sell You Everything but the Plane Ticket
You can now book—and earn points on—everything from rental cars to sunset cruises in its Moments marketplace.
A cruise on the Hudson River as sunset falls on lower Manhattan.
Photographer: Gary Hershorn/Corbis NewsAs part of Marriott’s announcement on Monday that it would hybridize the Marriott Rewards, Starwood Preferred Guest, and Ritz-Carlton Rewards programs this August, the company also relaunched its Moments marketplace, which sells everything from zip-line excursions to sumo wrestling tutorials and cooking classes with master chefs.
For the first time, loyal guests can both earn and redeem points by shopping for these experiences—110,000 of them in all, across 1,000 global destinations. But anyone, regardless of their participation in Marriott Rewards, will also be able to buy a sunset cruise off Marriott’s shelf with good, old-fashioned dollars.