Nestle Wraps Yes Bar in Paper as It Seeks to Cut Plastic Waste
- Swiss foodmaker starts packaging Yes bars in Europe in paper
- Method required new technology for wrapping at high speeds
Nestle Yes bars
Source: Nestle SA
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Nestle SA is responding to criticism that the food industry uses too much plastic by introducing paper wrapping for a confectionery bar, made in a way it calls an industry first.
The Swiss food company said it will start selling Yes fruit and nut bars for Europe in paper after developing a method to use that material at the high speeds necessary for packaging a mass consumer product. Normally the machines that wrap such food items rely on plastic because it’s resilient, stretchable and light.