Cass R. Sunstein, Columnist

Coronavirus Is Giving Cost-Benefit Analysts Fits

Social scientists are struggling to apply proven measurement tools needed to weigh mortality risks against economic ones.

May 12, 2020 at 10:00 AM EDT

By Cass R. Sunstein

Cass R. Sunstein is a former Bloomberg Opinion columnist. He is the author of “The Cost-Benefit Revolution” and a co-author of “Nudge: Improving Decisions About Health, Wealth and Happiness.”

How do we know when the time is right?
Photographer: Joe Buglewicz/Bloomberg

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I love cost-benefit analysis.

But for the coronavirus pandemic, cost-benefit analysis and I are going to have to see a marriage therapist. We might be headed for a divorce.

Before it’s here, it’s on the Bloomberg Terminal

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