Salesforce Joins Blockchain Bandwagon With New Ledger Tool
- Leader in customer relations software has catching up to do
- Provides secure system for clients to work with partners
Marc Benioff, chairman and chief executive officer of Salesforce.com Inc., speaks during an event.
Photographer: David Paul Morris/BloombergThis article is for subscribers only.
Salesforce.com Inc. unveiled a blockchain service in a bid to boost revenue and keep up with peers in digital ledgers, joining a growing list of companies that have sought to harness the emerging technology.
The blockchain platform will let clients create networks to securely transfer data with partners and other third parties, the San Francisco-based company said Wednesday in a statement. The “low-code” product will integrate with Salesforce’s Lightning developer platform.