Deals
Uber's Long Road to IPO Is Ending at Less-Than-Ideal Moment
- Closest rival has tumbled as trade tensions rattle markets
- Investors could push Uber to sideline innovation for profit
Monitors display Uber signage in front of Morgan Stanley headquarters in the Times Square area of New York.
Photographer: Michael Nagle/BloombergThis article is for subscribers only.
When you’ve waited a decade to go public, it’s natural to want the best possible conditions to make an entrance. In that regard, 2019 hasn’t been kind to Uber.
After 10 tumultuous years as a private company, the most highly valued startup in the U.S. is finally ready to make its market debut. Ride-hailing giant Uber Technologies Inc. is due to price shares in its long-awaited initial public offering after the market closes Thursday. While the listing is still expected to be the largest in the biggest year for technology IPOs since 2014, it’s unlikely to hit the highs that were first expected.