The Days of Getting a Cheaper Cable Bill by Threatening to Leave May Be Over

  • Charter, Comcast shares rise despite surge in cord cutters
  • Profits grow as providers show low-profit customers the door

The silhouette of a technician is seen performing maintenance on network poles in Leonia, New Jersey.

Photographer: Ron Antonelli/Bloomberg

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When Joshua May learned recently that his TV bill would increase by about $40 a month, he called Charter Communications Inc., expecting his cable company to negotiate a better price.

His previous provider, Time Warner Cable, had extended a cheap promotional rate several times so May wouldn’t cancel. But that was before Charter took over the company. When he called this time, the rep wouldn’t budge on the 29% jump for his bundled TV, internet and phone service. So May cut the cord.