Fashion
Gucci Drops Fur as Luxury Industry Responds to Animal-Rights Concerns
- Kering brand to sell remaining fur items at charity auction
- Luxury industry joins consumer giants in sustainability push
Gucci fur.
Photographer: Vittorio Zunino Celotto/Getty ImagesItalian fashion house Gucci plans to drop animal fur from its collections, showing how concerns about responsible business practices that originated with the Birkenstock brigade have galvanized an industry known for its celebration of excess.
The Milan-based maker of $1,000 fur-lined slippers, part of French luxury conglomerate Kering, will sell its remaining fur items in a charity auction, the company said in a statement Thursday, citing the “deprivation and cruelty suffered by fur-bearing animals.”