Uber Adds Two Women to Top Ranks Amid Work Culture Scrutiny

  • Uber names HBS professor Frances Frei as senior vice president
  • The two executives bring needed diversity to top ranks

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Uber Technologies Inc., which has been criticized as having a workplace hostile to women, hired two senior female executives to fill a void left by recent departures and inject more diversity into its top ranks.

The company said it’s bringing on Apple Inc. executive Bozoma Saint John as chief brand officer. Harvard Business School Professor Frances Frei will also join Uber, serving as senior vice present for leadership and strategy, reporting to Chief Executive Officer Travis Kalanick.