Not Snarky, Just True: Most Business Plans Fall Short of Goals
- Only 10 percent of plans succeed, survey of executives reveals
- Most companies can’t connect their plans with staff to execute
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Here’s one for the B-school case files: Nine out of 10 corporate strategic plans fail to meet their stated goals.
Not only does almost every business plan fail to live up to its promise, more than half of companies say they struggle to fix the problem and lose business to a competitor as a result, according to a survey of 500 executives by the Economist Intelligence Unit.