This Bizarre Sunscreen Booth Is Driving Cocktail Sales at Hotel Pools

Nothing will ruin your beach vacation faster than a sunburn.

Get scorched, and suddenly everything that was meant to be fun isn’t: Massages at the spa hurt, day-drinking by the pool hurts, getting on jet skis hurts. Listening to your skincare-obsessed partner saying they “told you so” on loop? That’s a whole other kind of pain.