HBO Is About to Lose 5 Million Customers. It’s Not Concerned.
The streaming service is ending a deal with Amazon that was useful in the early days of streaming, and a headache now.
HBO is about to lose 5 million customers, and Andy Forssell isn’t worried.
Forssell, the general manager of HBO Max, was a chief advocate for the company’s decision to drop out of Amazon’s channels program, a system the retailer uses to sell different streaming services on top of its Prime video.